This is the real thing: Made with fresh organic rose petals from the Chianti region of Tuscany. Isabella Devetta grows her own organic Gallica roses in the center of an organic olive grove. The rich texture of this jam is obtained by boiling down the sugar and fresh rose petals, not by adding a gelling agent. The classic way to enjoy this jam is on fresh bread and butter. The Italians love it on all cheeses, both young and aged.